WHAT WE DO
WE KNOW THE MARKETING CLOUD
We have over 15 years experience implementing and optimising marketing cloud platforms for some of Australia’s greatest brands.
Because… Thought Leadership
Emails are a traditional part of any marketing mix and for good reason: they work. In the US, companies average a $44 return on every $1 spent on email. With ROIs like that, email isn’t going anywhere anytime soon. What may be getting overlooked however, is how this powerful marketing tool can help influence other marketing channels and even company divisions.read more
Setting up an email content calendar can be daunting, but this is an oh so important aspect of any digital marketing plan. Whether you are launching your first email campaigns, or adding to your existing email lifecycle, here are some tips to get you started.read more
Last week I used Hotels.com to book a room. No account was created, I just transacted and that was it. Or so I thought. When the subsequent sends starting coming in, instead of my usual opt out, I decided to wait. Seven days later, let’s take stock.read more
We refreshed our Refer a Friend campaign and integrated Amp to simplify the CX which helped boost our customer acquisition by 304% within the first 6 months.
HEAD OF CUSTOMER MARKETING, AMAYSIM
Cinder enabled us to revalidate a large number of false bounces classified by Bigpond. This lead to an immediate increase in traffic and sales prior to the holiday training period. Their approach and professionalism during this stressful period was fantastic and I would highly recommend them.
PROGRAM MANAGER, TECHNOLOGY, CUDO
Deals Direct collaborated with the team at Cinder for over a year to better understand our data, particularly around customer behaviour and purchasing patterns. The depth of analytical experience, useful and pragmatic suggestions together with a total commitment to our business goals make Cinder an invaluable agency partner to the Deals Direct Group.
MARKETING CLOUD PLATFORMS WE’VE BUILT
RIGHT HERE IN SYDNEY, AUSTRALIA
Amp is an easy to use refer-a-friend tool.
Through easy to use cloud based software, campaigns can be created, monitored, optimised and finally reported on. The effectiveness of word of mouth marketing proves a company’s current customers can be one of the most effective sales tools available. With Amp, they have the power to be heard.
Mobius powers data acquisition via SMS, QR Code or NFC giving your customers a range of channels to opt into your marketing programs, promotions or competitions.
Whenever your customer enters your store, reads your print catalogue or sees your newspaper advertisement, Mobius is there to enable immediate and targeted customer data acquisition and brand interaction.
THE CINDER FAMILY
Commercial Suite C4
57 Rothschild Avenue
Rosebery, NSW 2018
+61 (0)2 8006 2996